LEAD GENERATION CAMPAIGNS

  • SPEND YOUR TIME ON HIGH QUALITY LEADS

  • GET YOUR TECHNOLOGY IN FRONT OF 1000’S OF RELEVANT DECISION MAKERS

  • CUSTOMISED CAMPAIGNS DESIGNED TO SUSTAIN INTEREST


CAMPAIGN EXAMPLE (3 Months)

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Video Production

Month 1

Video Content Development

  • In-depth consultation with stakeholders

  • Your target audience is determined e.g.

    • Sections of the general public

    • Business decision makers

  • Creation of minimum three high quality video messages to engage your customers while showcasing your company’s services and products. You can creatively display:

    • The value your services and products bring to your customers.

    • The trust your current clients already have in your services and products through use of testimonials.

    • The unique processes that seperate your business from others in the field.

  • Distribution platforms are determined. We recommend:

    • Facebook, Youtube and Twitter for ads directed to audiences within the general public.

    • Linkedin & Facebook combined with custom e-mail campaigns for ads directed at business decision makers.

Month 1 - $4,000

(Indicative)

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CUSTOM CONTACT LISTS

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Month 2

Custom E-mail List and contact infrastructure building

  • Proprietary data extraction is conducted to increase the size of your current e-mail contacts by 20x - 100x.

  • Custom e-mail database is created and partitioned.

  • Analytics are installed across necessary devices for tracking and re-targeting purposes.

  • Custom contact & landing pages are created on your website.

  • Audience targeting is defined on necessary platforms.

    Month 2 - $4000

    (Indicative)

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Spend your time on high quality leads

MONTH 3

Distribution of Video Ads & Reporting of Qualified Leads/Product Sales

Your video ads will be distributed to:

  • Thousands of specifically targeted customers that have intent to purchase & are already interested in the area your product sits.

  • Hundreds of decision makers relative to the services your business provides.

Analysis of campaign performance is ongoing.

Depending on the platform that videos are distributed you will know:

  • Which messages were the most important to your audience.

  • Which targeted group engaged with your message the most.

Pre-qualified leads and consumer sales will be delivered throughout the month.

A report will be created and presented at the end of the month.

Month 3 -$4000

(Indicative)


Omni Innovation’s product information video was distributed via e-mail campaigns to 10,000+ General Practitioners, Endocrinologists and Diabetes Specialists including Nurses. (This list was custom built by Video Outcomes using its proprietary data extraction service).

This testimonial video is a great example of using your current customers to build trust with new & potential customers.

It was targeted within a 4km radius of a bricks and mortar business to a female audience that included 1000’s of parents, with interests in weight loss, fitness & injury recovery.


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