LEAD GENERATION CAMPAIGNS
SPEND YOUR TIME ON HIGH QUALITY LEADS
GET YOUR TECHNOLOGY IN FRONT OF 1000’S OF RELEVANT DECISION MAKERS
CUSTOMISED CAMPAIGNS DESIGNED TO SUSTAIN INTEREST
CAMPAIGN EXAMPLE (3 Months)
Video Content Development
In-depth consultation with stakeholders
Your target audience is determined e.g.
Sections of the general public
Business decision makers
Creation of minimum three high quality video messages to engage your customers while showcasing your company’s services and products. You can creatively display:
The value your services and products bring to your customers.
The trust your current clients already have in your services and products through use of testimonials.
The unique processes that seperate your business from others in the field.
Distribution platforms are determined. We recommend:
Facebook, Youtube and Twitter for ads directed to audiences within the general public.
Linkedin & Facebook combined with custom e-mail campaigns for ads directed at business decision makers.
Month 1 - $4,000
Custom E-mail List and contact infrastructure building
Proprietary data extraction is conducted to increase the size of your current e-mail contacts by 20x - 100x.
Custom e-mail database is created and partitioned.
Analytics are installed across necessary devices for tracking and re-targeting purposes.
Custom contact & landing pages are created on your website.
Audience targeting is defined on necessary platforms.
Month 2 - $4000
Distribution of Video Ads & Reporting of Qualified Leads/Product Sales
Your video ads will be distributed to:
Thousands of specifically targeted customers that have intent to purchase & are already interested in the area your product sits.
Hundreds of decision makers relative to the services your business provides.
Analysis of campaign performance is ongoing.
Depending on the platform that videos are distributed you will know:
Which messages were the most important to your audience.
Which targeted group engaged with your message the most.
Pre-qualified leads and consumer sales will be delivered throughout the month.
A report will be created and presented at the end of the month.
Month 3 -$4000
Omni Innovation’s product information video was distributed via e-mail campaigns to 10,000+ General Practitioners, Endocrinologists and Diabetes Specialists including Nurses. (This list was custom built by Video Outcomes using its proprietary data extraction service).
This testimonial video is a great example of using your current customers to build trust with new & potential customers.
It was targeted within a 4km radius of a bricks and mortar business to a female audience that included 1000’s of parents, with interests in weight loss, fitness & injury recovery.